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~person:"Fatma, Mobin"
~person:"Gebühr, Lukas"
~person:"Meyer, Frederik"
~subject:"Corporate Social Responsibility"
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Corporate Social Responsibility
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Fatma, Mobin
Gebühr, Lukas
Meyer, Frederik
Brunk, Katja H.
5
Guzman, Francisco
5
Bodur, H. Onur
4
Burmann, Christoph
4
Bigné Alcañiz, J. Enrique
3
Currás-Pérez, Rafael
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Han, Heesup
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Plungpongpan, Jirawan
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Gilal, Faheem Gul
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He, Hongwei
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Hsiao, Chih-Yi
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Le Thanh Tiep
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Lee, Seoki
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Liu, Matthew Tingchi
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International journal of business excellence
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
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The journal of product & brand management
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ECONIS (ZBW)
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Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
2
How does corporate association influence consumer brand loyalty? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
Saved in:
3
Building company reputation and brand equity through CSR : the mediating role of trust
Fatma, Mobin
;
Rahman, Zillur
;
Khan, Imran
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
6
,
pp. 840-856
Persistent link: https://www.econbiz.de/10011456329
Saved in:
4
Corporate social performance as antecedent of consumer's brand perception
Huber, Frank
;
Meyer, Frederik
;
Vogel, Johannes
; …
- In:
The journal of brand management : an international journal
19
(
2011/12
)
3
,
pp. 228-240
Persistent link: https://www.econbiz.de/10009409556
Saved in:
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