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~person:"Fischer, Thomas M."
~person:"Wagner, Helmut"
~subject:"Theory"
~type_genre:"Arbeitspapier"
~type_genre:"Konferenzschrift"
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Kundenbindung
3
Theorie
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Beziehungsmarketing
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2
24.06.1994
1
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Fischer, Thomas M.
Wagner, Helmut
Hilbert, Andreas
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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ECONIS (ZBW)
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Customer Options : Möglichkeiten und Grenzen der Bewertung von kundenbezogenen Erfolgspotentialen mit Realoptionen
Fischer, Thomas M.
;
Schmöller, Petra
;
Vielmeyer, Uwe
-
2002
Persistent link: https://www.econbiz.de/10001675005
Saved in:
2
Kunden-Controlling : Management Summary einer empirischen Untersuchung in der Elektroindustrie
Fischer, Thomas M.
;
Schmöller, Petra
-
2001
Persistent link: https://www.econbiz.de/10001675001
Saved in:
3
Beziehungsmarketing - neue Wege zur
Kundenbindung
: Dokumentation des Workshops vom 24. Juni 1994
Meffert, Heribert
(
contributor
);
Wagner, Helmut
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10013330138
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