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~person:"Fisher, Kristie J."
~person:"Shrum, L. J."
~subject:"Interactive media"
~subject:"Online-Marketing"
~subject:"United States"
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Interactive media
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Fisher, Kristie J.
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Journal of advertising : official publication of the American Academy of Advertising
1
Transforming gaming and computer simulation technologies across industries
1
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ECONIS (ZBW)
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Quantifying "magic" : creating good player experiences on Xbox Kinect
Fisher, Kristie J.
;
Nichols, Timothy
;
Isbister, Katherine
; …
- In:
Transforming gaming and computer simulation …
,
(pp. 1-16)
.
2017
Persistent link: https://www.econbiz.de/10011634671
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2
A dual-process model of interactivity effects
Liu, Yuping
;
Shrum, L. J.
- In:
Journal of advertising : official publication of the …
38
(
2009
)
2
,
pp. 53-68
Persistent link: https://www.econbiz.de/10003863801
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