Fleischmann, Moritz; van Nunen, J.A.E.E; Grave, Ben; … - 2010
chain processes, but also point out analogies, and explain how both views can be integrated into an extended supply chain …Product flows in today’s supply chains do not end once they have reached the customer. Many products lead a second and … may generate revenues multiple times, rather than a single time. Capturing this value requires a broadening of the supply …