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~person:"Forker, Olan D."
~person:"Kelley, Larry D."
~person:"King, Charles"
~person:"Mooij, Marieke K. de"
~type_genre:"Lehrbuch"
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ECONIS (ZBW)
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Advertising management
Jugenheimer, Donald W.
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Kelley, Larry D.
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2009
Persistent link: https://www.econbiz.de/10003736974
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Cases in advertising management
Kelley, Larry D.
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Jugenheimer, Donald W.
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2009
Persistent link: https://www.econbiz.de/10003752229
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Advertising worldwide : concepts, theories and practice of international, multinational and global advertising
Mooij, Marieke K. de
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1991
Persistent link: https://www.econbiz.de/10013475133
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