Boyd, Brian K; Haynes, Katalin Takacs; Hitt, Michael A.; … - 2012
The answer to many strategic management research questions is often summarized as “It depends.” Faced with the marginal … development of contingency thinking in strategic management via a review of all empirical articles published in Strategic … Management Journal from its inception in 1980 through 2009. Using Venkatraman’s framework, they identify all contingency studies …