//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Franses, Philip Hans"
~person:"Malhotra, Naresh K."
~person:"Tapp, Alan"
~person:"Wirtz, Bernd W."
~source:"usbk"
~subject:"Direct marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Direct marketing
Marketing
8
Direktmarketing
6
Lehrbuch
4
Marketingforschung
4
Marktforschung
4
Database-Marketing
3
Marketing research
3
Mehrgleisiger Vertrieb
3
Vertriebsorganisation
3
Aufsatzsammlung
2
CD-ROM
2
Database marketing
2
Electronic Commerce
1
Mathematisches Modell
1
more ...
less ...
Type of publication
All
Book / Working Paper
2
Language
All
English
2
Author
All
Franses, Philip Hans
Malhotra, Naresh K.
Tapp, Alan
Wirtz, Bernd W.
Ahonen, Tomi T.
1
Evans, Martin
1
Kasper, Timo
1
Lewis, Herschell Gordon
1
Melkko, Sara
1
Millar, Roderick
1
O'Malley, Lisa
1
Patterson, Maurice
1
Thomas, Andrew R.
1
Warwick, Mal
1
more ...
less ...
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
24
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Principles of direct and database
marketing
: a digital orientation
Tapp, Alan
-
2008
-
4. ed.
Persistent link: https://www.econbiz.de/10004919931
Saved in:
2
Principles of direct and database
marketing
Tapp, Alan
-
2005
-
3rd ed.
Persistent link: https://www.econbiz.de/10004817413
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->