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~person:"French, Eric"
~person:"Kortmann, Klaus"
~person:"Moschis, George P."
~subject:"Altersgruppe"
~type_genre:"Article in journal"
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French, Eric
Kortmann, Klaus
Moschis, George P.
Guido, Gianluigi
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing analytics : JMA
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ECONIS (ZBW)
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Gerontographics and consumer behavior in later life : insights from the life course paradigm
Moschis, George P.
;
Mathur, Anil
;
Thuckavadee …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
1
,
pp. 18-33
Persistent link: https://www.econbiz.de/10012257921
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2
Beyond cognitive age : developing a multitheoretical measure of age and its assessment
Mathur, Anil
;
Fon Sim Ong
;
Choong, Kwai Fatt
; …
- In:
Journal of marketing analytics : JMA
5
(
2017
)
1
,
pp. 31-43
Persistent link: https://www.econbiz.de/10011748237
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