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~person:"Frey, Bruno S."
~person:"Johansson, Johny K."
~person:"Meffert, Heribert"
~person:"Rugman, Alan M."
~subject:"Internationales Marketing"
~subject:"Motivation"
~subject:"performance"
~type_genre:"Collection of articles written by one author"
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Marktorientierte Unternehmensführung im Wandel : Retrospektive und Perspektiven des Marketing
Meffert, Heribert
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001401240
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