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~person:"Friedrich, Wilhelm"
~subject:"B-to-B-Marketing"
~subject:"Customer service"
~type_genre:"Aufsatz im Buch"
~type_genre:"Bibliographie"
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Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben
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Dienstleistungsbezogene Strategien und Geschäftsmodelle im Maschinen- und Anlagenbau : vom Produzenten zum Full-Service-Provider
Friedrich, Wilhelm
- In:
Dienstleistungsmanagement in der …
,
(pp. 8-23)
.
2008
Persistent link: https://www.econbiz.de/10003772166
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