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~person:"Froböse, Michael"
~subject:"Marketing theory"
~subject:"Strategisches Management"
~subject:"Welt"
~type_genre:"Festschrift"
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Marketing als Schnittstellenwissenschaft und Transfertechnologie : Festschrift zum 60. Geburtstag von Hans Hörschgen
Froböse, Michael
(
ed.
);
Hörschgen, Hans
(
honouree
); …
-
1996
Persistent link: https://www.econbiz.de/10013344654
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