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~person:"Fuchs, Manfred"
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Fuchs, Manfred
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Internationales Management und die Grundlagen des globalisierten Kapitalismus
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International Management : The Process of Internationalization and Market Entry Strategies
Fuchs, Manfred
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2022
The global economy as the macro-environment -- Theories of internationalization -- Market entry decisions -- Market entry modes -- The coordination and configuration of global value chains (GVCs) -- The management of the multinational firm.
Persistent link: https://www.econbiz.de/10013418849
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The process of internationalization, managerial decision making and the forgotten paradigm shift
Fuchs, Manfred
- In:
Internationales Management und die Grundlagen des …
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(pp. 83-101)
.
2016
Persistent link: https://www.econbiz.de/10011503212
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