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~person:"Fuxman, Leonora"
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Fashion
4
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4
Brand management
3
Consumer behaviour
3
Konsumentenverhalten
3
Markenführung
3
Central Africa
2
Instagram
2
Internet marketing
2
Online-Marketing
2
Social Web
2
Social web
2
Sub-Saharan Africa
2
Subsahara-Afrika
2
Zentralafrika
2
Attitudes
1
Coronavirus
1
Emotion
1
Emotion analysis
1
Female consumers
1
Frauen
1
Generation Z
1
Luxury
1
Luxury goods
1
Luxusgüter
1
Mobile Anwendung
1
Mobile application
1
Nachhaltige Entwicklung
1
Nachhaltigkeit
1
Sentiment analysis
1
Share Economy
1
Sharing economy
1
Social media marketing
1
Social media marketing analytics
1
Sustainability
1
Sustainable development
1
Sustainable fashion
1
Sustainable product
1
Theory synthesis
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Triple-trickle theory
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Fuxman, Leonora
Choi, Tsan-Ming
56
Ko, Eunju
36
Henninger, Claudia E.
24
Madsen, Dag Øivind
24
Shen, Bin
16
Guercini, Simone
15
Ryding, Daniella
14
Jin, Byoungho
13
Moore, Christopher M.
13
Ozuem, Wilson
13
Swoboda, Bernhard
13
Workman, Jane E.
13
Merlo, Elisabetta
12
Vignali, Gianpaolo
12
Muthu, Subramanian Senthilkannan
11
Runfola, Andrea
11
Blazquez Cano, Marta
10
Cedrola, Elena
10
Chow, Pui-Sze
10
Goworek, Helen
10
Slåtten, Kåre
10
Caniato, Federico
9
Caridi, Maria
9
Khare, Arpita
9
Kim, Kyung Hoon
9
Lee, Seung-Hee
9
McColl, Julie
9
Perry, Patsy
9
Ranfagni, Silvia
9
Alevizou, Panayiota J.
8
Arrigo, Elisa
8
Aspers, Patrik
8
Barnes, Liz
8
Godart, Frédéric C.
8
Loureiro, Sandra Maria Correia
8
McCormick, Helen
8
Mogaji, Emmanuel
8
Moretto, Antonella
8
Wenting, Rik
8
Ahlert, Dieter
7
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Handbook of research on consumer behavior change and data analytics in the socio-digital era
1
Journal of fashion marketing and management
1
Journal of marketing communications
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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1
Pandemic pains to Instagram gains! : COVID-19 perceptions effects on behaviours towards
fashion
brands on Instagram in Sub-Saharan Africa : tech-native vs non-native generations
Mahmoud, Ali B.
;
Ball, Joan P.
;
Rubin, Daniel
;
Fuxman, …
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 864-888
Persistent link: https://www.econbiz.de/10013493048
Saved in:
2
A triple-trickle theory for sustainable
fashion
adoption : the rise of a luxury trend
Mohr, Iris
;
Fuxman, Leonora
;
Mahmoud, Ali B.
- In:
Journal of fashion marketing and management
26
(
2022
)
4
,
pp. 640-660
Persistent link: https://www.econbiz.de/10013384577
Saved in:
3
Fashion
resale behaviours and technology disruption : an in-depth review
Mohr, Iris
;
Fuxman, Leonora
;
Mahmoud, Ali B.
- In:
Handbook of research on consumer behavior change and …
,
(pp. 351-373)
.
2022
Persistent link: https://www.econbiz.de/10013334829
Saved in:
4
A generational investigation and sentiment and emotion analyses of female
fashion
brand users on Instagram in Sub-Saharan Africa
Mahmoud, Ali B.
;
Hack-Polay, Dieu
;
Grigoriou, Nicholas
; …
- In:
The journal of brand management : an international journal
28
(
2021
)
5
,
pp. 526-544
Persistent link: https://www.econbiz.de/10012601213
Saved in:
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