Elmaghraby, Wedad; Gülcü, Altan; P{\i}nar Keskinocak - In: Manufacturing & Service Operations Management 10 (2008) 1, pp. 126-148
We analyze the optimal design of a markdown pricing mechanism with preannounced prices. In the presence of limited supply, buyers who choose to purchase at a lower price may face a scarcity in supply. Our focus is on the structure of the optimal markdown mechanisms in the presence of rational or...