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~person:"Ghauri, Pervez N."
~person:"Meffert, Heribert"
~person:"Zentes, Joachim"
~subject:"Marketing management"
~subject:"Theory"
~type_genre:"Collection of articles of several authors"
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Search: subject_exact:"Multinationales Marketing"
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Marketing management
Theory
International marketing
16
Internationales Marketing
16
Deutschland
10
Germany
10
Management
7
Multinationales Unternehmen
7
Transnational corporation
7
International business research
6
International market entry
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Internationale Betriebswirtschaftslehre
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Internationaler Markteintritt
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Internationales Management
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Theorie
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01.12.1995
1
16.02.1995
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18.11.1993
1
25.02.1993
1
Außenhandel
1
Außenhandelssektor
1
B-to-B-Marketing
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Beschaffung
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Betriebswirtschaftslehre
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Business economics
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Ghauri, Pervez N.
Meffert, Heribert
Zentes, Joachim
Papadopoulos, Nicolas G.
4
Mattas, Konstadinos A.
3
Kleinaltenkamp, Michael
2
Plinke, Wulff
2
Sheth, Jagdish N.
2
Taylor, Charles Raymond
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Wang, Yonggui
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Wind, Yoram
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Acocella, Nicola
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Andersson, Svante
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Bolten, Jürgen
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Fung, Michael Ka-yiu
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Gemünden, Hans Georg
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Grewal, Dhruv
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Gázquez-Abad, Juan Carlos
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Hartline, Michael
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Heilmann, Thomas
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Heise, Gilbert
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Kaynak, Erdener
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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International brand management : Dokumentation des Workshops vom 1. Dezember 1995
Meffert, Heribert
(
contributor
)
-
1996
Persistent link: https://www.econbiz.de/10013330151
Saved in:
2
Marktorientierte Unternehmensführung im Umbruch : Effizienz und Flexibilität als Herausforderungen des Marketing
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10000423352
Saved in:
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