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~person:"Giesler, Harry"
~person:"Göttgens, Sabine"
~subject:"Direct marketing"
~subject:"Marketing management"
~type_genre:"Bibliografie enthalten"
~type_genre:"Ratgeber"
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Giesler, Harry
Göttgens, Sabine
Ryan, Damian
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Marktpolitische Positionierung von Direktbanken
Göttgens, Sabine
-
1999
Persistent link: https://www.econbiz.de/10001397662
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Direkt-Marketing bei Banken : ein Instrument der Qualitätspolitik
Giesler, Harry
-
1993
Persistent link: https://www.econbiz.de/10000861062
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