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~person:"Goh, Khim Yong"
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Goh, Khim Yong
Chu, Junhong
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Chintagunta, Pradeep K.
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Mobile advertising : an empirical study of temporal and spatial differences in search behavior and advertising response
Goh, Khim Yong
;
Chu, Junhong
;
Wu, Jing
- In:
Journal of interactive marketing : a quarterly …
30
(
2015
),
pp. 34-45
Persistent link: https://www.econbiz.de/10011292341
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