//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Goldenberg, Jacob"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Chattopadhyay, Amitava"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Viral marketing
2
Virales Marketing
2
Consumer behaviour
1
Erfolgsfaktor
1
Innovation diffusion
1
Innovationsdiffusion
1
Konsumentenverhalten
1
New product development
1
Product design
1
Product management
1
Produktentwicklung
1
Produktgestaltung
1
Produktmanagement
1
Success factor
1
more ...
less ...
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
3
Undetermined
1
Author
All
Goldenberg, Jacob
Chattopadhyay, Amitava
83
Dahl, Darren W.
13
Gorn, Gerald J.
12
Lajos, Joseph
8
Katona, Zsolt
6
Wertenbroch, Klaus
6
Darke, Peter R.
5
Dawar, Niraj
5
Soman, Dilip
5
Ashworth, Laurence
4
Moldovan, Sarit
4
Ansons, Tamara L.
3
Batra, Rajeev
3
Brendl, C. Miguel
3
Hoegg, Joandrea
3
Jiang, Lan
3
Leboe, Jason P.
3
Mukherjee, Anirban
3
Nedungadi, Prakash
3
Sarvary, Miklos
3
Siddarth, S.
3
Sárváry, Miklós
3
Wan, Fang
3
Yang, Haiyang
3
Yi, Tracey
3
Andrade, Eduardo B.
2
Basu, Kunal
2
Burroughs, James E.
2
Carvallo, Mauricio
2
Dahl, Darren W
2
Mittelman, Mauricio
2
Moreau, C. Page
2
Moreau, Page
2
Muthukrishnan, A. V.
2
Muthukrishnan, A.V.
2
Ordabayeva, Nailya
2
Ozsomer, Aysegul
2
Pelham, Brett W.
2
Ritchie, Robin
2
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
MSI reports : working paper series
2
Source
All
ECONIS (ZBW)
2
OLC EcoSci
2
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The different roles of product originality and usefulness in generating word-of-mouth
Moldovan, Sarit
;
Goldenberg, Jacob
;
Chattopadhyay, Amitava
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10009238547
Saved in:
2
The different roles of product originality and usefulness in generating word-of-mouth
Moldovan, Sarit
;
Goldenberg, Jacob
;
Chattopadhyay, Amitava
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 109-120
Persistent link: https://www.econbiz.de/10009133489
Saved in:
3
What drives word-of-mouth? : the roles of product originality and usefulness ; Report No. 06-111
Moldovan, Sarit
;
Goldenberg, Jacob
;
Chattopadhyay, Amitava
- In:
MSI reports : working paper series
(
2006
)
2
,
pp. 81-100
Persistent link: https://www.econbiz.de/10003346489
Saved in:
4
What drives word-of-mouth? : the roles of product originality and usefulness ; Report No. 06-111
Moldovan, Sarit
;
Goldenberg, Jacob
;
Chattopadhyay, Amitava
- In:
MSI reports : working paper series
(
2006
)
2
,
pp. 81-100
Persistent link: https://www.econbiz.de/10009893460
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->