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~person:"González-Benito, Óscar"
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González-Benito, Óscar
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Which products are more responsive to in-store displays : utilitarian or hedonic?
Garrido-Morgado, Álvaro
;
González-Benito, Óscar
; …
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 477-491
Persistent link: https://www.econbiz.de/10013256061
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