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~person:"Gould, Stephen J."
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Gould, Stephen J.
Woodside, Arch G.
30
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29
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20
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20
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17
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How well will this brand work? : the ironic impact of advertising disclosure of body-image retouching on brand attitudes
Semaan, Rania W.
;
Kocher, Bruno
;
Gould, Stephen J.
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 766-777
Persistent link: https://www.econbiz.de/10011970119
Saved in:
2
Impact of giving on self and impact of self on giving
Weisfeld-Spolter, Suri
;
Rippé, Cindy B.
;
Gould, Stephen J.
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10011287651
Saved in:
3
How do you know that? : the epistemology of consumer health decision making under conditions of risk-benefit conflict
Rogers, Zoe F.
;
Gould, Stephen J.
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 450-466
Persistent link: https://www.econbiz.de/10010527136
Saved in:
4
Comparing, not confirming personal introspection: A comment on Woodside (2004)
Gould, Stephen J.
- In:
Psychology & marketing
23
(
2006
)
3
,
pp. 253-256
Persistent link: https://www.econbiz.de/10006955667
Saved in:
5
An Interpretive Study of Purposeful, Mood Self-Regulating Consumption: The Consumption and Mood Framework
Gould, Stephen J.
- In:
Psychology & marketing
14
(
1997
)
4
,
pp. 395
Persistent link: https://www.econbiz.de/10006998004
Saved in:
6
Sexualized Aspects of Consumer Behavior: An Empirical Investigation of Consumer Lovemaps
Gould, Stephen J.
- In:
Psychology & marketing
12
(
1995
)
5
,
pp. 395-414
Persistent link: https://www.econbiz.de/10007006441
Saved in:
7
Women's Makeup Careers: An Interpretive Study of Color Cosmetic Use and "Face Value"
Fabricant, Stacey M.
;
Gould, Stephen J.
- In:
Psychology & marketing
10
(
1993
)
6
,
pp. 531-548
Persistent link: https://www.econbiz.de/10007015146
Saved in:
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