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~person:"Green, Paul E."
~person:"Malhotra, Naresh K."
~subject:"Market segmentation"
~subject:"Ökonomen"
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Clustering and segmentation
Green, Paul E.
;
Moskowitz, Howard R.
;
Arabie, Phipps
; …
-
2017
Persistent link: https://www.econbiz.de/10011634248
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Special issue: Marketing Legends
Malhotra, Naresh K.
(
contributor
)
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2011
Persistent link: https://www.econbiz.de/10009270407
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