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~person:"Griffith, David A."
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Griffith, David A.
Calantone, Roger J.
110
Di Benedetto, C. Anthony
12
Droge, Cornelia
9
Voorhees, Clay M.
9
Harmancioglu, Nukhet
6
Hult, G. Tomas M.
6
McNally, Regina C.
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Akdeniz, M. Billur
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Calantone, R.J.
5
Townsend, Janell D.
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Calantone, R.
4
Melnyk, S.A.
4
Vickery, Shawnee K.
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Zhang, Yufei
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Durmusoglu, Serdar S.
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Randhawa, Praneet
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Reciprocal value sharing in manufacturer-retailer relationships : the case of new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
1
,
pp. 87-100
Persistent link: https://www.econbiz.de/10011820305
Saved in:
2
New product creativity : understanding contract specificity in new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
Saved in:
3
Marketing process adaptation: antecedent afactors and new product performance implications in export markets
Griffith, David A.
;
Lee, Hannah S.
;
Yeo, Chang Seob
; …
- In:
International marketing review
31
(
2014
)
3
,
pp. 308-334
Persistent link: https://www.econbiz.de/10010375154
Saved in:
4
Strategic change and termination of interfirm partnerships
Cui, Anna Shaojie
;
Calantone, Roger J.
;
Griffith, David A.
- In:
Strategic management journal
32
(
2011
)
4
,
pp. 402-423
Persistent link: https://www.econbiz.de/10008934689
Saved in:
5
Do marketing capabilities consistently mediate effects of firm intangible capital on performance across institutional environments?
Griffith, David A.
;
Yalcinkaya, Goksel
;
Calantone, Roger J.
- In:
Journal of world business : JWB
45
(
2010
)
3
,
pp. 217-227
Persistent link: https://www.econbiz.de/10003985458
Saved in:
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