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~person:"Griffith, David A."
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Belief in innate selling ability
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Beziehungsmarketing
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Customer integration
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Griffith, David A.
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of international marketing
1
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ECONIS (ZBW)
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Navigating the demands of increasing
customer
participation
through firm and individual job resources
Hoppner, Jessica J.
;
Mills, Paul
;
Griffith, David A.
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 173-182
Persistent link: https://www.econbiz.de/10013206317
Saved in:
2
Cross-national collaboration of marketing personnel within a multinational : leveraging
customer
participation
for new product advantage
Griffith, David A.
;
Lee, Hannah S.
- In:
Journal of international marketing
24
(
2016
)
4
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011626803
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