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~person:"Guillén-Pujadas, Miguel"
~subject:"Brand management"
~subject:"Pricing strategy"
~type_genre:"Conference paper"
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Guillén-Pujadas, Miguel
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Sustainable brands and retail : a bibliometric analysis
Vizuete-Luciano, Emili
;
Guillén-Pujadas, Miguel
; …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 100-115)
.
2023
Persistent link: https://www.econbiz.de/10014289846
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