//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Hack-Polay, Dieu"
~subject:"Relationship marketing"
~subject:"Social Web"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Fashion"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Relationship marketing
Social Web
Brand management
2
Central Africa
2
Consumer behaviour
2
Fashion
2
Instagram
2
Internet marketing
2
Konsumentenverhalten
2
Markenführung
2
Mode
2
Online-Marketing
2
Social web
2
Sub-Saharan Africa
2
Subsahara-Afrika
2
Zentralafrika
2
Attitudes
1
Coronavirus
1
Emotion
1
Emotion analysis
1
Female consumers
1
Frauen
1
Sentiment analysis
1
Social media marketing
1
Social media marketing analytics
1
Women
1
attitudes
1
branding
1
consumer behaviour
1
fashion
1
technology-based generational differences
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Hack-Polay, Dieu
Ko, Eunju
8
Ozuem, Wilson
6
Kim, Kyung Hoon
5
Kim, Hye-yŏng
3
Kim, Sang Jin
3
Loureiro, Sandra Maria Correia
3
Ranfagni, Silvia
3
Ahlert, Dieter
2
Alexander, Bethan
2
Ashman, Rachel
2
Azemi, Yllka
2
Baier, Daniel
2
Bazaki, Eirini
2
Blazquez Cano, Marta
2
Boardman, Rosy
2
Bonilla Quijada, María del Rocío
2
Bruhn, Manfred
2
Camiciottoli, Belinda Crawford
2
Cantoni, Lorenzo
2
Dabija, Dan Cristian
2
Del Olmo Arriaga, Josep Lluis
2
Faraoni, Monica
2
Fiore, Ann Marie
2
Fischer, Eileen
2
Foscht, Thomas
2
Fuxman, Leonora
2
Grigoriou, Nicholas
2
Guercini, Simone
2
Hadwich, Karsten
2
Harju, Anu A.
2
Ikeda, Kayo
2
Im, Hyunjoo
2
Ishaq, Muhammad Ishtiaq
2
Johnson, Kim K. P.
2
Kent, Anthony
2
Laurell, Christofer
2
Lee, Jung Eun
2
Mahmoud, Ali B.
2
Martinez, Luis F.
2
more ...
less ...
Published in...
All
Journal of marketing communications
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Pandemic pains to Instagram gains! : COVID-19 perceptions effects on behaviours towards
fashion
brands on Instagram in Sub-Saharan Africa : tech-native vs non-native generations
Mahmoud, Ali B.
;
Ball, Joan P.
;
Rubin, Daniel
;
Fuxman, …
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 864-888
Persistent link: https://www.econbiz.de/10013493048
Saved in:
2
A generational investigation and sentiment and emotion analyses of female
fashion
brand users on Instagram in Sub-Saharan Africa
Mahmoud, Ali B.
;
Hack-Polay, Dieu
;
Grigoriou, Nicholas
; …
- In:
The journal of brand management : an international journal
28
(
2021
)
5
,
pp. 526-544
Persistent link: https://www.econbiz.de/10012601213
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->