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~person:"Hafkemeyer, Lutz"
~subject:"Theorie"
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Hafkemeyer, Lutz
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Betriebswirtschaftliche Forschung und Praxis : BFuP
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Die mediale Vermarktung des Sports : Strategien und Institutionen
Hafkemeyer, Lutz
-
2003
-
1. Aufl
Persistent link: https://www.econbiz.de/10001763427
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Selbstdurchsetzende Fernsehverträge für Sportveranstaltungen
Hafkemeyer, Lutz
- In:
Betriebswirtschaftliche Forschung und Praxis : BFuP
55
(
2003
)
5
,
pp. 541-555
Persistent link: https://www.econbiz.de/10001810016
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