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~person:"Hammerschmidt, Maik"
~subject:"Internal communication"
~subject:"Portal <Internet>"
~type_genre:"Non-commercial literature"
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Internal communication
Portal <Internet>
Digital platform
2
Digitale Plattform
2
Beziehungsmarketing
1
Cost-benefit analysis
1
Deutschland
1
E-commerce
1
Electronic Commerce
1
Estimation
1
Germany
1
Interne Kommunikation
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Internes Marketing
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Intranet
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Kosten-Nutzen-Analyse
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Kundenbindung
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Hammerschmidt, Maik
Bauer, Hans H.
2
Elmas, Ö.
1
Elmas, Özcan
1
Gebhardt, Hansjürgen
1
Hallbauer, Axel
1
Kremer, Stefan
1
Kreuder, Anne Catharina Sofia
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Lang, Karl-Heinz
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Lange, Joachim
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Puschmann, Thomas
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Rust, Ursula
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Schernthanner, Harald
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Schäfer, Andreas
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Stamm, Peter
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Stein, Michael
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Thom, Norbert
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Vorath, Bernd-Jürgen
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Wörter, Martin
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Reihe: Management-Know-how / M : praxisnah und aktuell
1
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
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Messung und Steuerung der Kundenbindung bei Internet-Portalen : eine kausalanalytische Studie
Bauer, Hans H.
;
Hammerschmidt, Maik
;
Elmas, Özcan
-
2003
Persistent link: https://www.econbiz.de/10001790197
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2
Das Employee Portal als Instrument des internen Marketing : Analyse der Kosten und Benefits
Bauer, Hans H.
;
Hammerschmidt, Maik
;
Hallbauer, Axel
-
2003
Persistent link: https://www.econbiz.de/10013430048
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