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~person:"Han, Da Hee"
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Han, Da Hee
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The effects of
identity
salience
on product judgment in a domain of trade-offs
Kim, Claire Heeryung
;
Han, Da Hee
- In:
European journal of marketing
58
(
2024
)
5
,
pp. 1387-1409
Persistent link: https://www.econbiz.de/10015047522
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