//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Harris, Eric G."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Carrillat, François A."
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand extension
1
Brand image
1
Markenimage
1
Markentransfer
1
Sponsoring
1
Sponsorship
1
Sport event
1
Sportveranstaltung
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Harris, Eric G.
Carrillat, François A.
41
Astous, Alain d'
11
Jaramillo, Fernando
5
Belli, Alex
4
Ladik, Daniel M.
4
Cowley, Elizabeth
3
Legoux, Renaud
3
O'Rourke, Anne-Maree
3
Solomon, Paul J.
3
Zlatevska, Natalina
3
Boeuf, Benjamin
2
Gebhardt, Gary F.
2
Lazure, Josianne
2
Lee, James M.
2
Locander, William B.
2
Melnyk, Valentyna
2
Mulki, Jay P.
2
Pupovac, Ljubomir
2
Riggle, Robert J.
2
Rodriguez Cano, Cynthia
2
d'Astous, Alain
2
Bellavance, François
1
Besharat, Ali
1
Béal, Mathieu
1
Carrillat, Francois A.
1
Carrillat, François A
1
Chaney, Damien
1
Colbert, François
1
Couture, Marie-Pier Charette
1
Davoine, Victor
1
Eid, François
1
Feigné, Matthieu
1
Grégoire, Yany
1
Hadida, Allègre L.
1
Ilicic, Jasmina
1
Ladik, Daniel
1
Lafferty, Barbara A.
1
Mazodier, Marc
1
Melnyk, Vladimir
1
more ...
less ...
Published in...
All
Journal of advertising : official publication of the American Academy of Advertising
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Fortuitous brand image transfer : investigating the side effect of concurrent sponsorships
Carrillat, François A.
;
Harris, Eric G.
;
Lafferty, …
- In:
Journal of advertising : official publication of the …
39
(
2010
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10003986816
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->