Gomes, Emanuel; Mellahi, Kamel; Sahadev, Sunil; Harvey, Amy - In: International Marketing Review 34 (2017) 5, pp. 582-605
Purpose Although there is substantial and accumulating evidence on the link between market entry modes and performance, evidence regarding their impact on employee’s perceptions and thereby their commitment is scarce. This is more so in mergers and acquisitions (M&As) where employee’s...