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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Learning from experience, simply
Lin, Song
;
Zhang, Juanjuan
;
Hauser, John R.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10010497620
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