//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Helgeson, James G."
~person:"Lee, Wei-Na"
~person:"Meurs, Frank van"
~source:"econis"
~subject:"Konsumentenverhalten"
~subject:"Steuerwettbewerb"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
~type_genre:"Hochschulschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Ursprungsregeln"
Narrow search
Delete all filters
| 9 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Steuerwettbewerb
Rules of origin
5
Ursprungsregeln
5
Consumer behaviour
4
Designation of origin
3
Herkunftsbezeichnung
3
USA
2
United States
2
Advertising
1
Advertising effects
1
Analysis of variance
1
Bewertung
1
Brand image
1
Brand management
1
Comparison
1
Consumer behavior
1
Cultural identity
1
Evaluation
1
Foreign consumer culture positioning
1
Foreign language
1
Fremdsprache
1
Indirect taxation
1
Indirekte Besteuerung
1
International market entry
1
International marketing
1
Internationaler Markteintritt
1
Internationales Marketing
1
Japan
1
Knowledge
1
Kulturelle Identität
1
Language
1
Markenführung
1
Markenimage
1
National culture
1
Nationalkultur
1
Norway
1
Norwegen
1
Product quality
1
Produktqualität
1
South Koreans
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
Fallstudie
Hochschulschrift
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Helgeson, James G.
Lee, Wei-Na
Meurs, Frank van
Basfirinci, Cigdem
3
Diamantopoulos, Adamantios
3
Giraldi, Janaina de Moura Engracia
3
Haufler, Andreas
3
Hong, Sung-tai
3
Phau, Ian
3
Vescovi, Tiziano
3
Ahmed, Sadrudin A.
2
Aiello, Gaetano
2
Astous, Alain d'
2
Balabanis, George
2
Behrens, Kristian
2
Carneiro, Jorge Manoel Teixeira
2
Cheah, Isaac
2
Checchinato, Francesca
2
De Nisco, Alessandro
2
Deb, Madhurima
2
Dinnie, Keith
2
Disegna, Marta
2
Dmitrovič, Tanja
2
Donvito, Raffaele
2
Ermschel, Ulrich
2
Felix, Reto
2
Fox, William F.
2
Guina, Fernanda de Tavares Canto
2
Hamilton, Jonathan H.
2
Harzing, Anne-Wil
2
Herz, Marc
2
Josiassen, Alexander
2
Lee, Sangwon
2
Mainolfi, Giada
2
Mandler, Timo
2
Marino, Vittoria
2
McCracken, Scott
2
Ottaviano, Gianmarco I. P.
2
Pflüger, Michael
2
Russell, Cristel
2
Russell, Dale
2
Saldivar, Roberto
2
more ...
less ...
Published in...
All
Journal of international consumer marketing
3
New directions in international advertising research
1
Source
All
ECONIS (ZBW)
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Foreign languages in advertising as implicit country-of-origin cues : mechanism, associations, and effectiveness
Hornikx, Jos
;
Meurs, Frank van
- In:
Journal of international consumer marketing
29
(
2017
)
2
,
pp. 60-73
Persistent link: https://www.econbiz.de/10011690489
Saved in:
2
Consumers' use of country-of-manufacture information? : Norway and the United States : ethnocentric, economic, and cultural differences
Helgeson, James G.
;
Kurpis, Lada Helen V.
;
Supphellen, Magne
- In:
Journal of international consumer marketing
29
(
2017
)
3
,
pp. 179-193
Persistent link: https://www.econbiz.de/10011709328
Saved in:
3
Country-of-origin effects on consumer product evaluation and purchase intention : the role of objective versus subjective knowledge
Lee, Jin Kyun
;
Lee, Wei-Na
- In:
Journal of international consumer marketing
21
(
2009
)
2
,
pp. 137-151
Persistent link: https://www.econbiz.de/10003890762
Saved in:
4
Direct and indirect use of country of origin cues for hybrid and non-hybrid products
Yun, TaiWoong
;
Lee, Wei-Na
;
Sego, Trina
- In:
New directions in international advertising research
,
(pp. 195-214)
.
2002
Persistent link: https://www.econbiz.de/10001785331
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->