//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Helmig, Bernd"
~type:"book"
~type_genre:"Übersichtsarbeit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenpolitik"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
1
Brand management
1
Consumer goods marketing
1
Inter-firm cooperation
1
Konsumgütermarketing
1
Markenführung
1
Unternehmenskooperation
1
Welt
1
Werbewirkung
1
World
1
more ...
less ...
Type of publication
All
Book / Working Paper
Type of publication (narrower categories)
All
Übersichtsarbeit
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Systematic review
1
Working Paper
1
Language
All
German
1
Author
All
Helmig, Bernd
Bauer, Hans H.
2
Bentele, Günter
2
Buchele, Mark-Steffen
2
Hoepfner, Jörg
2
Liebert, Tobias
2
Albrecht, Carmen-Maria
1
Baumgarth, Carsten
1
Czellar, Sandor
1
Huber, Frank
1
Huber, Jan-Alexander
1
more ...
less ...
Published in...
All
Working papers / Faculté des Sciences Economiques et Sociales, Université de Fribourg
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Co-Branding als Markenstrategie : ein State of the art
Huber, Jan-Alexander
;
Helmig, Bernd
-
2003
Persistent link: https://www.econbiz.de/10001798072
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->