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~person:"Helmke, Stefan"
~person:"Kumar, V."
~subject:"Markenimage"
~type_genre:"Collection of articles of several authors"
~type_genre:"Einführung"
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Markenimage
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Helmke, Stefan
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Customer engagement marketing
Palmatier, Robert W.
(
ed.
);
Kumar, V.
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011671138
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