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~person:"Hemmann, Frank"
~person:"Wöllenstein, Stephan"
~subject:"IT-gestütztes Marketing"
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Big Data, Big Impact? : Anspruch und Wirklichkeit für die marktorientierte Unternehmensführung
Burmann, Christoph
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2013
Persistent link: https://www.econbiz.de/10013330232
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