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~person:"Henley, Nadine"
~subject:"Management-Informationssystem"
~subject:"Marketing management"
~type:"book"
~type_genre:"Bibliography included"
~type_genre:"Lehrbuch"
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Henley, Nadine
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Principles and practice of social marketing : an international perspective
Donovan, Rob
;
Henley, Nadine
-
2010
-
[Updated ed.]
behaviour. The author team combine research and teaching
knowledge
with hands-on experience of developing and implementing …
Persistent link: https://www.econbiz.de/10008698161
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