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~person:"Henneberg, Stephan"
~person:"Kern, Eva-Maria"
~subject:"Business network"
~subject:"Consumer behaviour"
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Betriebliche Wertschöpfung
5
Value creation
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3
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2
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Henneberg, Stephan
Kern, Eva-Maria
Hallikas, Jukka
7
Kaluza, Bernd
6
Baraldi, Enrico
5
Kimura, Fukunari
5
Le Heron, Richard B.
5
Meng, Bo
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4
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Ritala, Paavo
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3
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3
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Marketing theory
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza
1
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ECONIS (ZBW)
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A value perspective on relationship portfolios
Corsaro, Daniela
;
Fiocca, Renato
;
Henneberg, Stephan
; …
- In:
Marketing theory
13
(
2013
)
3
,
pp. 275-302
Persistent link: https://www.econbiz.de/10009790658
Saved in:
2
Managing the customer horizon - final customers and the network perspective
Henneberg, Stephan
;
Mouzas, Stefanos
- In:
Thexis : Fachzeitschrift für Marketing ; …
24
(
2007
)
3
,
pp. 7-10
Persistent link: https://www.econbiz.de/10003505920
Saved in:
3
Wertschöpfungsnetzwerke zur Entwicklung und Produktion hybrider Produkte : Ansatzpunkte und Forschungsbedarf
Kersten, Wolfgang
;
Zink, Thomas
;
Kern, Eva-Maria
- In:
Wertschöpfungsnetzwerke : Festschrift für Bernd Kaluza
,
(pp. 189-201)
.
2006
Persistent link: https://www.econbiz.de/10003363595
Saved in:
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