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Henseler, J.
Redler, Jörn
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Design science and marketing : a perfect couple
Henseler, J.
;
Schmidt, H. J.
;
Redler, Jörn
- In:
Journal of creating value
9
(
2023
)
2
,
pp. 160-165
Persistent link: https://www.econbiz.de/10014582512
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