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~person:"Hernandez, Tony"
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Hernandez, Tony
McAdam, Rodney
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International Journal of Retail & Distribution Management
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Journal of Place Management and Development
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Marketing the downtown through geographically enhanced consumer segmentation
Anderson, Emily
;
Chakrapani, Chuck
;
Hernandez, Tony
- In:
Journal of Place Management and Development
2
(
2009
)
2
,
pp. 125-139
to delineate the implications of the findings for
business
improvement
area marketing initiatives from a management …
Persistent link: https://www.econbiz.de/10014899155
Saved in:
2
Downtowns in transition
Hernandez, Tony
;
Jones, Ken
- In:
International Journal of Retail & Distribution Management
33
(
2005
)
11
,
pp. 789-805
business
improvement
areas (BIAs) in promoting downtown vitality. Design/methodology/approach – The research is based on a …
Persistent link: https://www.econbiz.de/10014803217
Saved in:
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