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~person:"Herrewijn, Laura"
~person:"Wronski, Laura"
~subject:"Befragung"
~subject:"Panel"
~subject:"Video game"
~type_genre:"Article in journal"
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Befragung
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Herrewijn, Laura
Wronski, Laura
Dolnicar, Sara
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International journal of advertising : the quarterly review of marketing communications
1
International journal of market research : JMRS ; the journal of the Market Research Society
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ECONIS (ZBW)
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Trap questions in online surveys : results from three web survey experiments
Liu, Mingnan
;
Wronski, Laura
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
1
,
pp. 32-49
Persistent link: https://www.econbiz.de/10011878084
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Putting brands into play : how game difficulty and player experiences influence the effectiveness on in-game advertising
Herrewijn, Laura
;
Poels, Karolien
- In:
International journal of advertising : the quarterly …
32
(
2013
)
1
,
pp. 17-44
Persistent link: https://www.econbiz.de/10009722525
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