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~person:"Herrmann, Andreas"
~subject:"Bundling strategy"
~subject:"Consumer behaviour"
~type_genre:"Thesis"
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Bundling strategy
Consumer behaviour
Preismanagement
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Herrmann, Andreas
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Kunden zum Kauf bewegen : Aufsätze zur Konsumentenwahrnehmung von Sortiment, Preis und Promotion
Bauer, Johannes
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2012
Persistent link: https://www.econbiz.de/10009629140
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