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~person:"Herrmann, Andreas"
~subject:"Scientific method"
~subject:"Strategisches Management"
~subject:"Theory"
~type_genre:"Handbuch"
~type_genre:"Systematic review"
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Herrmann, Andreas
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Marktforschung : Methoden, Anwendungen, Praxisbeispiele
Herrmann, Andreas
(
ed.
);
Homburg, Christian
(
contributor
)
-
2000
-
2., aktualisierte Aufl.
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