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~person:"Heydt, Andreas von der"
~subject:"Consumers"
~subject:"Product differentiation"
~subject:"Theorie"
~type_genre:"Bibliografie"
~type_genre:"Bibliography included"
~type_genre:"Graue Literatur"
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Heydt, Andreas von der
Łyziak, Tomasz
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Efficient Consumer Response (ECR) : Basisstrategien und Grundtechniken, zentrale Erfolgsfaktoren sowie globaler Implementierungsplan
Heydt, Andreas von der
-
1997
Persistent link: https://www.econbiz.de/10000952504
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Efficient consumer response : (ECR) ; Basisstrategien und Grundtechniken, zentrale Erfolgsfaktoren sowie globaler Implementierungsplan
Heydt, Andreas von der
-
1997
Persistent link: https://www.econbiz.de/10012699483
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