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~person:"Hieronimus, Roswitha"
~person:"Montaguti, Elisa"
~subject:"Consumer behaviour"
~subject:"SME"
~subject:"Theorie"
~subject:"USA"
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Beiträge zu Wirtschaft, Politik, Gesellschaft
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From Little's law to marketing science : essays in honor of John D.C. Little
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Schriftenreihe des Fachbereichs Wirtschaft der Hochschule Bremen
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ECONIS (ZBW)
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Decision process evolution in customer channel choice
Valentini, Sara
;
Montaguti, Elisa
;
Neslin, Scott A.
- In:
From Little's law to marketing science : essays in …
,
(pp. 285-316)
.
2016
Persistent link: https://www.econbiz.de/10011436079
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2
Erlebnisorientierung als Profilierungsinstrument des Einzelhandels
Hieronimus, Roswitha
-
1988
Persistent link: https://www.econbiz.de/10000071271
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