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~person:"Hill, James Richard"
~person:"Ko, Yong Jae"
~subject:"1989-1999"
~subject:"Sportmarketing"
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Search: subject_exact:"Berufssportler"
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1989-1999
Sportmarketing
Athletes
22
Sportler
22
Consumer behaviour
9
Konsumentenverhalten
9
Professional sports
7
Profisport
7
Ball game
5
Ballsport
5
Brand management
5
Erwerbsverlauf
5
Ethnic discrimination
5
Ethnische Diskriminierung
5
Lohnstruktur
5
Markenführung
5
Occupational attainment
5
Wage structure
5
Advertising effects
4
Brand image
4
Cognition
4
Kognition
4
Markenimage
4
Werbewirkung
4
Arbeitsmarktdiskriminierung
3
Celebrity endorsement
3
Celebrity-Werbung
3
Estimation
3
Higher education institution
3
Hochschule
3
Labour market discrimination
3
NBA
3
Personality psychology
3
Persönlichkeitspsychologie
3
Schätzung
3
Sports marketing
3
Arbeitsmarktsegmentation
2
Brand
2
Discrimination
2
Diskriminierung
2
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5
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Hill, James Richard
Ko, Yong Jae
Nüesch, Stephan
4
Doyle, Jason P.
3
Hill, Brad
3
Kunkel, Thilo
3
Maennig, Wolfgang
3
Mueller, Steffen Q.
3
Sotiriadou, Popi
3
Su, Yiran
3
Arai, Akiko
2
Baker, Thomas A., III.
2
Biscaia, Rui
2
Brandes, Leif
2
Breuer, Christoph
2
Felbert, Aaron von
2
Fink, Janet S.
2
Franck, Egon
2
Groothuis, Peter Andrew
2
James, Jeffrey D.
2
Kaplanidou, Kyriaki
2
Larkin, Benjamin
2
Lear, Karen E.
2
Mogaji, Emmanuel
2
Papaloukas, Marios
2
Runyan, Rodney C.
2
Tzoumaka, Eugenia
2
Agyemang, Kwame J. A.
1
Ahn, Na Young
1
Ahn, Taesoo
1
Aicher, Thomas J.
1
Alpert, Frank
1
Altschwager, Teagan
1
Alvarado, Glenda
1
Amo-Agyei, Silas
1
Anderson, Aaron J.
1
Ansari, Payam
1
Antonovica, Arta
1
Añó Sanz, Vicente
1
Baker, Bradley J.
1
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Economic inquiry : journal of the Western Economic Association International
1
European Sport management quarterly : ESMQ
1
Journal of nonprofit & public sector marketing
1
Southern economic journal
1
Sport management review
1
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ECONIS (ZBW)
5
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1
Branding athletes : exploration and conceptualization of athlete brand image
Arai, Akiko
;
Ko, Yong Jae
;
Ross, Stephen A.
- In:
Sport management review
17
(
2014
)
2
,
pp. 97-106
Persistent link: https://www.econbiz.de/10010382568
Saved in:
2
Determinants of consumers' attitudes toward a sport sponsorship : a tale from college athletics
Ko, Yong Jae
;
Kim, Yu Kyoum
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
3
,
pp. 185-207
Persistent link: https://www.econbiz.de/10010490409
Saved in:
3
Athlete brand image : scale development and model test
Arai, Akiko
;
Ko, Yong Jae
;
Kaplanidou, Kyriaki
- In:
European Sport management quarterly : ESMQ
13
(
2013
)
4
,
pp. 383-403
Persistent link: https://www.econbiz.de/10010197505
Saved in:
4
Exit discrimination in Major League Baseball : 1990 - 2004
Groothuis, Peter Andrew
;
Hill, James Richard
- In:
Southern economic journal
75
(
2008
)
2
,
pp. 574-590
Persistent link: https://www.econbiz.de/10003782357
Saved in:
5
Exit discrimination in the NBA : a duration analysis of career length
Groothuis, Peter Andrew
;
Hill, James Richard
- In:
Economic inquiry : journal of the Western Economic …
42
(
2004
)
2
,
pp. 341-349
Persistent link: https://www.econbiz.de/10002030385
Saved in:
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