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~person:"Hill, Shawndra"
~subject:"Data Mining"
~subject:"Google LLC"
~subject:"Online search"
~subject:"Werbung"
~type_genre:"Article in journal"
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Hill, Shawndra
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Management science : journal of the Institute for Operations Research and the Management Sciences
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
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ECONIS (ZBW)
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Content-based model of web search behavior : an application to TV show search
Liu, Jia
;
Toubia, Olivier
;
Hill, Shawndra
- In:
Management science : journal of the Institute for …
67
(
2021
)
10
,
pp. 6378-6398
Persistent link: https://www.econbiz.de/10012666157
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Competitive advertising on brand search : traffic stealing and click quality
Simonov, Andrey
;
Hill, Shawndra
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
5
,
pp. 923-945
Persistent link: https://www.econbiz.de/10012668065
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