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~person:"Hillebrand, Rainer"
~person:"Mattos, Sérgio"
~subject:"Theorie"
~subject:"Werbung"
~type:"book"
~type_genre:"Graue Literatur"
~type_genre:"Hochschulschrift"
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Einsatz werblicher Kommunikation im Einzelhandel unter besonderer Berücksichtigung des Hörfunks als Kommunikationsmedium
Hillebrand, Rainer
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1990
Persistent link: https://www.econbiz.de/10012879385
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Domestic and foreign advertising in television and mass media growth : a case study of Brazil
Mattos, Sérgio
-
1982
Persistent link: https://www.econbiz.de/10000725160
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