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~person:"Hinterhuber, Andreas"
~person:"Karwan, Mark H."
~person:"Kleinaltenkamp, Michael"
~subject:"Leistungsbündel"
~subject:"Theory"
~type_genre:"Working Paper"
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Business-to-Business-Marketing : Berliner Reihe ; Arbeitspapiere
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Be- und Verarbeitungsleistungen des Technischen Handels : Ergebnisse einer empirischen Untersuchung
Kleinaltenkamp, Michael
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1995
Persistent link: https://www.econbiz.de/10000927471
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Typologien von Business-to-business-Transaktionen : kritische Würdigung und Weiterentwicklung
Kleinaltenkamp, Michael
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1993
Persistent link: https://www.econbiz.de/10000927482
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