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~person:"Ho, Teck-Hua"
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Ho, Teck-Hua
Hu, Ye
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Journal of marketing research : JMR
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1
Modeling Behavioral Regularities of Consumer Learning in Conjoint Analysis
Bradlow, Eric T.
;
Hu, Ye
;
Ho, Teck-Hua
- In:
Journal of marketing research : JMR
41
(
2004
)
4
,
pp. 392-396
Persistent link: https://www.econbiz.de/10006645681
Saved in:
2
A Learning-Based Model for Imputing Missing Levels in Partial Conjoint Profiles
Bradlow, Eric T.
;
Hu, Ye
;
Ho, Teck-Hua
- In:
Journal of marketing research : JMR
41
(
2004
)
4
,
pp. 369-381
Persistent link: https://www.econbiz.de/10006645685
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