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~person:"Homburg, Christian"
~person:"Kawohl, Julian"
~subject:"Kundenorientierung"
~subject:"Kundenzufriedenheit"
~type_genre:"Arbeitspapier"
~type_genre:"Aufsatzsammlung"
~type_genre:"Non-commercial literature"
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Kundenorientierung
Kundenzufriedenheit
Deutschland
41
Germany
41
Beziehungsmarketing
35
Relationship marketing
35
Lieferantenmanagement
19
Supplier relationship management
19
Theorie
19
Theory
19
Marketingmanagement
16
Marketing management
15
Customer satisfaction
11
Estimation
11
Schätzung
11
Kundenbindung
10
Beziehungsmanagement
9
Erfolgsfaktor
9
Success factor
9
Management
8
Marketing
8
Physical distribution
8
Vertrieb
8
Beschwerdemanagement
7
Complaint management
7
Marketing-Mix
7
Consumer behaviour
6
Konsumentenverhalten
6
Kundenmanagement
6
Market research
6
Marktforschung
6
Bundling strategy
5
Firm performance
5
Leistungsbündel
5
Preismanagement
5
Pricing strategy
5
Unternehmenserfolg
5
Customer value
4
Key account management
4
Key-Account-Management
4
Kundenwert
4
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Book / Working Paper
13
Type of publication (narrower categories)
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Arbeitspapier
Aufsatzsammlung
Non-commercial literature
Working Paper
11
Graue Literatur
10
Article in journal
9
Aufsatz im Buch
9
Aufsatz in Zeitschrift
9
Book section
9
Case study
3
Collection of articles of several authors
3
Fallstudie
3
Sammelwerk
3
Hochschulschrift
2
Thesis
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Bibliografie enthalten
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Language
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German
7
English
6
Author
All
Homburg, Christian
Kawohl, Julian
Bruhn, Manfred
10
Hinterhuber, Hans H.
9
Bauer, Hans H.
8
Huber, Frank
8
Jacob, Frank
6
Hadwich, Karsten
5
Hammerschmidt, Maik
5
Roschk, Holger
5
Falk, Tomas
4
Fließ, Sabine
4
Matzler, Kurt
4
Stauss, Bernd
4
Töpfer, Armin
4
Bastian, Harald
3
Gebauer, Judith
3
Kleinaltenkamp, Michael
3
Mau, Gunnar
3
Oriet, Christoph
3
Paulssen, Marcel
3
Quan Hoang Vuong
3
Schweizer, Markus
3
Stock-Homburg, Ruth
3
Vollhardt, Kai
3
Wiedmann, Klaus-Peter
3
Wiele, Ton van der
3
Abolhassan, Ferri
2
Bauer, Ewald
2
Becker, Markus
2
Bell, David R.
2
Berhanu, Samuel
2
Born, Karl
2
Boselie, Paul
2
Casado-Díaz, Ana B.
2
Cho, Yoon Cheong
2
Dangelmaier, Wilhelm
2
Donnevert, Tobias
2
Dreyer, Axel
2
Edvardsson, Bo
2
Ehret, Michael
2
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Published in...
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
8
Reihe: Management-Know-how / M : praxisnah und aktuell
3
Kompetenz in Wissenschaft & Management
1
Source
All
ECONIS (ZBW)
13
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1
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1
Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
Homburg, Christian
(
ed.
)
-
2016
-
9., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011381718
Saved in:
2
Führungsverhalten als Einflussgröße der Kundenorientierung von Mitarbeitern : ein dreidimensionales Konzept
Homburg, Christian
;
Stock, Ruth
-
2002
Persistent link: https://www.econbiz.de/10001662736
Saved in:
3
Social identity and the service profit chain
Homburg, Christian
;
Wieseke, Jan
;
Hoyer, Wayne D.
-
2008
Persistent link: https://www.econbiz.de/10003848961
Saved in:
4
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10001866778
Saved in:
5
A customer perspective on product eliminations : how the removal of products affects customers and business relationships
Homburg, Christian
;
Fürst, Andreas
;
Prigge, Jana-Kristin
-
2009
Persistent link: https://www.econbiz.de/10013430760
Saved in:
6
The link between salespeople's job satisfaction and customer satisfaction in a business-to-business context : a dyadic analysis
Homburg, Christian
;
Stock-Homburg, Ruth
-
2003
Persistent link: https://www.econbiz.de/10002512381
Saved in:
7
How organizational complaint handling: drives customer loyalty : an analysis of the mechanistic and the organic approach
Homburg, Christian
;
Fürst, Andreas
-
2005
Persistent link: https://www.econbiz.de/10002897805
Saved in:
8
Customer recovery : Profitabilität durch systematische Rückgewinnung von Kunden
Homburg, Christian
;
Schäfer, Heiko
-
1999
Persistent link: https://www.econbiz.de/10013430843
Saved in:
9
Do satisfied customers really pay more? : a study of the relationship between customer satisfaction and willingness to pay
Homburg, Christian
;
Koschate, Nicole
;
Hoyer, Wayne D.
-
2004
Persistent link: https://www.econbiz.de/10002758671
Saved in:
10
Was ist Kundenwert?
Homburg, Christian
;
Schnurr, Phoebe
-
1999
Persistent link: https://www.econbiz.de/10013430867
Saved in:
1
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